The story of Heely-Brown is one which dates all the way back to its beginning in 1939 in Atlanta. Howard Brown had been working as a sales representative for a manufacturing company for many years until an opportunity presented itself allowing him to create and run his own business. With his working knowledge of products used in construction and manufacturing, it only made sense that this new business venture would remain in the same industry of familiarity. Garnering the assistance and support, both personally and financially, would prove vital in acquiring the early investments needed to begin a business. Knowing this, a member of his extended family Lucy Heely, would become the link which completed the founding and ultimate beginning of the Heely-Brown Company. Beginning in 1939 on Greenwood Avenue in Atlanta, Heely-Brown Company would service the local community for their roofing needs along with perhaps a small inventory of construction products as well. The warehouse was located across the street from Ponce de Leon Park which was home to the Atlanta Crackers, Atlanta’s successful minor league baseball team dubbed the “Yankees of the Minors”. After a long day at work, stories hold that employees would walk across the street and gather at that particular evening’s game. Employees would often see customers from earlier in the day and discuss their day’s work over the baseball game.